Concept, Illustration, Print.
An associations game aimed for reminiscing about memories, moments and feelings of people suffering from Alzheimer's disease, in order to strengthen
the connection with their past and their surroundings. The game is designed for patients and their relatives. It's purpose is to stimulate emotions and
sensations in order to create a conversation, Each pair of cards consists of a single quote and image that can be seen as whole when both sides meet.
Zicharon means memory in Hebrew.








